Getting back to basics…how to talk to strangers

We’ve said it before and we’ll keep saying it….new business is all about relationships.

 

Getting back to basics…how to talk to strangers

But is today’s technology actually preventing us from developing meaningful relationships – both in business and in life more generally?

Have some of us forgotten the art of good conversation and where to start with someone new? Are you seeing more agency staff lacking confidence in how they go about this?

We’ve observed a lot of this and are seeing a growing trend of people over-estimating the power of persuasion via text based communications whilst vastly under-estimating the power of their persuasion via face-to-face communication.

If this resonates with you then have a listen to this podcast.

Our MD Natasha Ellard-Shoefield chats to Keith Smith from The Advertist and Peter Meikle Partner and Head of News & Media Relations EMEA, at PR agency FleishmanHillard UK about why we might be losing the art of human conversation and relationship-building.

 

 

 

Other News

How agencies can gear up to focus on their sales pipelines
by Natasha Ellard-Shoefield 7th December, 2017

I met Peter Preston at a business networking event recently and was extremely impressed by his down to earth presentation on developing sales teams, so asked him if he’d write a piece for us focusing on the creative industry and I’m delighted that he agreed to do so.

SAY
HELLO