Sue Stamps

I was recently chatting to a few colleagues at the Design Business Association (DBA) and the conversation turned to gender equality. As the owner and founder of an all-female business, they asked me to share my thoughts in an article they published yesterday. 

COVID-19 has turned everything upside down. It’s revolutionised the way in which we work; possibly forever. And it’s presenting some really exciting ways in which the design sector can address ingrained and outdated practices. In a week where we have both International Women’s Day and a return to school for pupils, what a timely moment to look at ways in which changes to our workplace practices could benefit working parents, and in fact, us all.

In a sea of other creative agencies, it can sometimes be really difficult to stand out. Yes, your work will do some of the heavy-lifting but it certainly can’t do it all. So, it’s important that you differentiate yourself and give clients a reason to engage with you over others.