Podcasts

Join the Hand’s MD Natasha Ellard-Shoefield and Keith Smith from The Advertist, for the first in a series of coffee break podcasts all about creative agency new business.

The episodes are just 10-15 minutes long so are perfect to enjoy with your favourite cuppa and a nice biscuit.

If you work in a creative agency on new business, you won’t want to miss this!

1. Linking-In with Keith & Natasha: Deadly Sins

Discussing morality in the creative agency world. What role do agencies play in changing the public mindset when it comes to big oil or tobacco? And what other sins do creative agencies regularly commit? Also – your chance to choose our theme music!

2. Linking-In with Keith & Natasha: Lazy Selling

“Stand and Deliver!” is not a recommended sales technique we’ve ever heard of, so why are behemoths like Apple, Google, Twitter and Facebook all doing it? Keith & Natasha dissect the right and wrong way to generate new business and create loyalty. In less than 20 minutes! Learn more about your ad choices.

3. Linking-In with Keith & Natasha: The Sweet Spot

How should you price your work?

4. Linking-In with Keith & Natasha: Agency Names

Does a great name attract more business?

5. Linking-In with Keith & Natasha: Agencies & “Purpose”

How to build a creative agency with purpose

6. Linking-In with Keith & Natasha: The Perfect Client

Is the perfect client a unicorn?