The Hand Talks

Using Content Marketing to Drive New Business for Your Agency

by The Hand

Content marketing has become one of the most effective ways for creative agencies to attract new business. By producing high-quality, relevant content, you not only demonstrate your expertise but also establish your agency as an authority in your field. But how can your agency use content marketing to effectively drive new business?

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Why Personalised Approaches Matter

by The Hand

As the owner of a creative, marketing, or graphic design agency, you’ve probably already felt the growing pressure to embrace AI-driven tools and digital automation in your lead generation process. Sure, AI and mass emails can help you reach a wide audience quickly, but here’s the truth: relying solely on them could be hurting your business in the long run.

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The Importance of Nurturing Client Relationships in New Business

by The Hand

New business isn’t just about winning a new client – it’s about forming lasting partnerships that foster trust and loyalty. In the creative and marketing world, client relationships can make or break your agency. But how can you build and nurture relationships that lead to continuous growth?

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How to Stand Out in a Crowded Creative Market

by The Hand

The creative and marketing industry is growing at an exponential rate, which means the competition is fierce. New agencies are popping up every day, each promising to provide innovative solutions for their clients. 

So how do you ensure your agency stands out and attracts the right clients?

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Why Partnering with a New Business Agency Could Be the Best Move for Your Creative Agency

by The Hand

Let’s chat new business development.

We all know it’s crucial but in many agencies, it often ends up on the back burner. And it’s not hard to see why; you’re juggling client projects, managing teams, and keeping the creative juices flowing.

But here’s the thing: without a steady pipeline of new opportunities, even the most innovative agencies can find themselves in a tough spot.

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