Relationships are important in our family and social lives; they are also just as key in agency new business. But what are the essential ingredients to creating long and sustained relationships with new clients?
Relationships are important in our family and social lives; they are also just as key in agency new business. But what are the essential ingredients to creating long and sustained relationships with new clients?
I was chatting recently with Keith Smith at The Advertist about the impact of and perception of AI – we all know what a hot topic it is! It got me thinking a lot about AI’s positives and limitations in the context of both agency life and in business development…