WEBINAR: Business development from strategy to execution, Thursday 20 May 2021, 13:00 – 15:00 BST

The Hand are delighted to be leading this webinar hosted by Creative England aimed at any individual who is thinking about starting up a business or venturing into the freelance world.

WEBINAR: Business development from strategy to execution, Thursday 20 May 2021, 13:00 – 15:00 BST
by The Hand 13th May, 2021

In this online webinar Natasha Ellard-Shoefield will be providing you with the tools and knowledge to win new business and develop successful client relationships. She will focus on key elements of ‘Business Development’ and how to execute it effectively:

1. Which markets/sectors of targets do you want to approach for new business?

2. Sourcing your data, researching the correct contacts and turn targets into leads

3. Value proposition, identifying your hook, positioning and taking it to market

4. Developing a strategic roadmap/plan

5. How to get your quick wins in business

If you’re interested in attending, you can register here.

The webinar is part of the ‘Jumpstart your Business‘ online webinar series, delivered by Ideate Manchester covering different essential topics on how to efficiently start up your own creative business.

Other News

Planning to win more new business soon?

Planning to win more new business soon?

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by Natasha Ellard-Shoefield 20th May, 2018

Those agencies that get it right know that new business campaigns should not be short term, but need to be part of a planned, overarching strategy that is employed and measured consistently. They also know that the new business team shouldn’t be sat within a silo, it must be fully integrated in the business of an agency to achieve its goals. It is not necessarily complacency that agencies can suffer from when seeking new business, but not refining the approach.

Here at The Hand, we’ve written before about the culture within the agency environment and the need to embrace the sales process. But we haven’t yet shared the essential tools for getting it right once the culture is addressed.

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